Shop Local: Fox & Brie

February 26, 2013 | By | Comments (2)
Fox and Brie

Photo by Becky Luigart-Stayner

This Austin-based business creates colorful men’s fashion accessories with retro charm.

Jess Decelle learned to sew while sitting at the feet of her grandmother as she constructed quilts. In 2010, when Jess got tired of hearing her husband and his friends complain that they couldn’t find the right necktie or pocket square, she turned those childhood sewing lessons into a line called Fox & Brie.

Jess Decelle

Photo courtesy Jeremy Thornhill

“The name comes from an Aesop fable about a crow holding a piece of cheese in its mouth,” Jess says. “A fox comes by and tells the crow, ‘Your feathers are so beautiful, and I bet you have a wonderful voice—why don’t you sing?’ When the crow starts to sing, he drops the cheese and the fox gets it. The lesson is, ‘Flattery will get you everywhere.’ Dress sharp, speak with confidence, and go after what you want in life.”

Jess puts that lesson to the test every time she produces one of her flattering, handsewn items that now include bow ties, ascots, neckties, pocket squares, and, with the release of her spring collection this month, suspenders. Prices range $20-$60;

The Fabrics: “I’ve sourced them from all over the world—in antiques stores, estate sales, and barn sales. Any time I come across something that’s interesting and unique, I snatch it up.”

The Hidden Secret: “I can sew an optional clasp onto the back of bow ties for people who may not know how to tie one.”

The Construction: “The neckties are fully lined to maintain their shape and remain crisp when worn. The lining is thicker and allows for a very handsome, full knot.”

The Colors: “I gravitate toward shades that feel reminiscent of different decades, like that avocado refrigerator green from the seventies, as well as patterns with texture.”


  1. Rebecca

    Also, check out the women’s line of neckwear!

    February 26, 2013 at 3:03 pm
  2. Bridget

    Can’t go wrong with a madras bow tie for summer!

    February 26, 2013 at 11:49 am

Leave a Comment

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s