If you’re a socially conscious shopper, you’ll absolutely love Nashville’s newest event. The Mercantile, happening September 25, is an upscale flea market-esque sale that brings together commerce, cause, and community at the Mercy Lounge. Shoppers will peruse through items from brands that all, in some way, give back. Brands like Hand In Hand (giving clean water to children in need), The Giving Keys (employing those transitioning from homelessness), Sseko Designs (sending Ugandan girls to college), and Cheeky Home (giving meals to those in need) will all be featured at the ticketed event.
Curating The Mercantile is former HGTV Secrets From A Stylist star Emily Henderson. We sat down with the stylist to ask her about her passion for giving back.
What is the Mercantile?
Emily: The Mercantile is a cause-based community retail entertainment experience. It’s 1/2 party, 1/2 shopping, all fun, and celebrates companies with causes behind them. We want people to have fun, with the added bonus that they can shop knowing that every purchase they make goes towards a company that gives back.
Why do you feel passionate about the event?
Emily: I joined the Mercantile because I believe in the power and ability of commerce to do good. I loved the idea of supporting companies that empower the larger community and also the consumer, by giving them a great option to give back through their purchasing power. The more we can support and spread the word about these companies, the more it can become common for people to expect that brands are socially conscious.
Emily: Launching in Nashville was a no-brainer because of all the amazing things happening here. The sense of community the city offers is palpable, and makes the city such a special place. It truly feels like a fun city, full of artistic people doing interesting things, making beautiful pieces with a unique level of community support.
What are you most excited about?
Emily: I love the opportunity to inspire more companies to follow in their charitable, forward-thinking footsteps, and to share with consumers the abundant and diverse amount of well-crafted merchandise out there. The quality does not and is not sacrificed in order to be cause-based, so everyone from the artist to the consumer to the community wins.
What causes will the event be benefitting?
Emily: The full list of brands contribute to a wide variety of causes, from creating jobs and sustainable communities in Uganda and Peru,to helping create jobs for those transitioning out of homelessness into full-time employment, to education, cancer research, and human rights issues. Another great part of the Mercantile is that it gives people a chance to dive further into issues once they learn more more about the causes behind the retail experience, or to know that they can simply help with purchases they can be excited about.
In honor of The Mercantile, one lucky winner will take home a loaded Society B Gift Bag, containing a 31 Bits Daphne Bracelet, Hand in Hand White Tea Soap, Hand in Hand White Tea Lip Balm, The Giving Keys’ Dream Necklace, pins from Love Everywhere, a Brave Bracelet from Sseko Designs, a $50 gift card to Jonas Paul Eyewear, Metallic Leather Earrings from Raven & Lily, an alpaca blanket OR fedora from Equal Uprise, a Serve Bowl from Cheeky Home, and a coin purse OR leather bracelet from Spencer Devine (total retail value approximately $500).
What causes are near to your heart, and why? Comment below for a chance to win this awesome gift bag. Official rules here.
The Mercantile will also be coming to Detroit October 16, and to Los Angeles December 4.